Part 2: When Creativity Meets Culture

Continued from Part 1: When Creativity Meets Culture

When managing the relationship between creativity and culture, it really helps to think like a Jerk.

Jerks are culture makers. A culture is most easily identified by the individual reflexes – or knee jerks – of its people. Thinking like a Jerk means:  understanding that there are three levels of creativity, recognizing peoples’ reflexes that help you identify which level they’re on, and knowing how to level up.

And the 3 levels of creativity are:

Creativity as a mindset – This is creativity applied inward to the way we think, process, and dream.

Creativity as a behavior – This is creativity applied outward as an expression of our mindset. It includes our behavior, our language, and our work product.

Creativity as a culture – This is creativity applied all around us and results in creativity as a culture as people begin to embrace mindset and behavior collectively.

Creativity as a mindset, behavior, and culture. Creativity in, out, and all around.

The biggest Jerks are the ones who cultivate creativity at each of these three levels.

To learn more about the connection between creativity and culture at home, at work, and everywhere else in your life, visit youlittlejerk.com.